Wednesday, March 24, 2010

Job Specialization: Red Robin Group's Secret to Success

How does Red Robin Group do what we do, and do it well? Just like any other successful business, our strength lies in job specialization. When you hire Red Robin Group, you’re really getting FIVE professionals for the price of one:

Melissa Wakamo, Listing Specialist
When you call Red Robin Group to list your home, you’ll speak with Melissa about your motivation for selling and how factors such as your home’s condition, your location and most importantly, your price point factor into the equation.

Rob Smith, Marketing Specialist
After speaking with Melissa, Rob’s job is to ensure that a custom marketing plan is ready for your home that ensures maximum exposure to the right target audience.

Will Rumfelt, Marketing and Administrative Coordinator
Once you decide to list your home with Red Robin Group, Will’s job is to execute Rob’s marketing plan and to manage any changes or updates during the course of your listing.

Jan Sykes, Client Service Manager
After Will completes the execution of your marketing plan, Jan continuously cross-sells your listings to real estate agents, provides you weekly agent/prospect feedback, and supplies you with proactive “next-step” advise as the market changes. Once we go under contract, Jan also manages the contract-to-close process.

Christina Rumbaugh, Buyer Specialist
Last but certainly not least, Christina’s sole responsibility is to work with all Red Robin Group's buyers and buyer prospects. This ensures that every single call, email or any other inquiry for your listing is promptly and aggressively followed up with.

With this team model, we’ve been able to become the number one agent team in Grant Park, Ormewood Park and East Atlanta in 2009.* And we’re excited about growing our team in 2010 to serve our clients even better.

*Based on past 12 months’ combined, total closed volume data compiled from FMLS.

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